How it all started

Mike Cooch developed his ‘Services That Scale’ approach when he started and grew Everon Technology Services, an IT Managed Services Provider that was built with a focus on creating scalable services for small businesses. The business became a leader in the industry, made the INC 5000 list of fastest-growing companies three years in a row, and was eventually sold in a successful exit.

Mike then decided to apply the lessons learned to a new marketing services company providing Managed Marketing Services to small businesses. This new business grew even faster, demonstrating the effectiveness of ‘Services That Scale’.

Since then, he has trained thousands of entrepreneurs on the ‘Services That Scale’ strategies with the belief that bringing the best practices of ‘Services That Scale’ to small service businesses worldwide can have a significant impact on their success and lives.


Our Vision

Is to build a global community of thriving B.O.L.D. Entrepreneurs ™️ have freedom of time, money, and location, empowering them to make the greatest contribution to their families and communities.


Our Purpose

Is to advance what we call ‘Evolved Capitalism’, our vision of capitalism where thriving lifestyle businesses are the foundation of our communities – not giant corporations with no real connection to people and communities. We believe in building kick-ass, profitable businesses that also give you a life that you love!


Our Core Values

Include 1. Leading with Value, 2. Delivering 10X Value, 3. Be the Example, 4. Respect the Dream, 5. Embracing Simplicity, Scalability, Repeatability, and Profitability, 6. Prioritizing People Over Profits, and 7. Being on Offense at all times!


B.O.L.D. Entrepreneurs™️

We are committed to serving B.O.L.D. Entrepreneurs™️—those with a growth mindset, a passion for entrepreneurship, grit and resourcefulness, accountability, and a bias for action-taking. If you’re a force of nature, ready to overcome challenges, and willing to put in the work, we want to help you build a business that gives you a life that you love (B.O.L.D. stands for Business Ownership + Lifestyle Design)!

Clarence Fisher
You don’t have to be smart to get INTO business, but you’d better get smart quick to STAY in business. That’s what Michael Cooch’s training has allowed me to do, win clients and deals for almost a decade.


– Founder, Tulsa IM

Josh Nelson
Thank you Michael Cooch. Your training, coaching and guidance over the years has been instrumental in our continued growth and success!


– CEO Plumbing & HVAC SEO

Nehal Kazim
A HUGE thank you to Michael and his team for hosting the Bootcamp! I have attended over 20+ conferences in Toronto and North America and I have to say that this was the most content packed and action-oriented conference I have attended.


– Founder | Amplify Facebook Ads Agency

Tako Nijsse
I love the clarity that you give during those calls man. And how you seem to speak out of own experience and not just some general fluff.


– Online Marketing Coach | De Online Marketing Coach

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Are you ready to roll up your sleeves and get to work building a business that gives you more freedom, more money, and more impact?

You’re our kind of people!

Let’s keep in touch – stay connected by subscribing to our newsletter and joining our social communities!

I hope to see you on the slopes (or doing whatever you love to do…and making money at the same time!).

All the best,

Mike Cooch & The ServicesThatScale Team