The stats on social messaging – and consumer expectations regarding businesses using messaging to communicate with them – paint a very clear picture: You need to have a social messaging strategy in your sales and customer service processes NOW!   Take A Look At The Numbers: By the end of 2018, it was reported that […]

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Like most online businesses these days, Facebook Ads are the #1 way we reach our targeted audience, build our list, and fill our sales pipeline with opportunities.

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There are all kinds of factors that can impact how quickly and profitably you’re able to grow your business. Your specific business model. Your strategy for differentiating your business versus the competition. Your ability to build the right team around you. But for most businesses – and particularly for service businesses of any type – […]

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We’re all very familiar by now with the power of Facebook Advertising Platform. If you’ve done any B2B advertising where you’re trying to reach people in a particular industry or company, or in certain roles like CEO and such then you know the limitation of the Facebook Ad platform. The Facebook Ad platform was not […]

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List Building Doesn’t Have To Be Such Hard Work! We are big fans of keeping our list building efforts simple. Creating professional lead magnets such as whitepapers, presentations, infographics, etc are often hard, expensive, and take way too long. That’s why we’ve always been such huge fans of using contests to grow our lists. But […]

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In this post I’m going to share with you how we used a junior in high school with no marketing experience to grow our list by 66% in about 60 days. I’ll also share with you the exact processes we used to train her so she could be up to speed and largely self-sufficient within […]

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